After a career as a professional surfer, SWA Founder Holly Beck ran off to Central America to find herself. She built Surf With Amigas (and a family) over the course of 11 years living between Costa Rica and Nicaragua. In 2021 she decided to move back to calling California home base.
The ocean was always a place holly went to escape and find healing.
Now, she’s pursuing a Master’s in Counseling on the path to become a licensed surf therapist. She’s interning with Groundswell Community Project and partnered with Jess Ripley to create and lead surf therapy programs in Southern California.
Q + A with Holly
Q: What do you hope to accomplish in working with women in the world of holistic surf coaching?
A: After spending the last 12 years involved in surf coaching, i’ve realized that beyond the physical tips like looking down the line, putting more weight on the front foot, and all the other common bits of coaching advice that i’m typically giving Amigas, there is often a mental component as well. Whether it’s the un-helpful voice of our inner-critic, a fear of bigger waves, anxiety about getting in someone’s way, etc., there’s a lot going on in our heads that affects our surfing performance. I’ve been really interested in exploring that internal stuff both in my own life and then also adding it to a coaching program to create a more holistic approach to surf coaching that would be even more effective in the water, but also spill over into benefits to someone’s personal life as well.
Q: You’ve made a few big career changes in the past year. Looking forward, what are you most excited about?
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